The best medium to design and implement sales strategy, to boost revenue by managing pre sales and post sales activity of the organization is customer relationship management application (CRM). Pre sales and post sales activity involves:
- Lead/opportunity generation
- Customer management
- Proposal and follow ups
- Support Ticketing
The CRM guides the marketing and sales person to how to generate and manage leads, establish interactive communication with customer, manage present customer and mass promotion to leads and customer for best conversion.
CRM is the need of every organization either having big or small sales team. The system gives insight report to ensures that all team to move on the pre defined road map of management.
The CRM integration (mobile application and third party tool) capabilities has enhance the scope of work and results.